Ad Creatives 50+ - Career Transitions Amid Industry Ageism

I'm writing a thing about what happens when creatives turn 50 (or thereabouts) in the ad industry. If you're on this site you've probably seen people starting new ventures, advertising or otherwise, or going into a different sector, such as healthcare or video games. Some have retired, others have gone from CCO to copywriter, and plenty more seem to be navigating whatever freelance looks like right now. I'm exploring that point where the need/wish to make money, or create things for other people, collides with an ageist industry that has spent fifteen years moving away from the kind of work we were trained on. So where are you now, and why and how did that happen? Happy to chat on DMs, or email (bwmkay at gmail) or to read your insightful comments below... I don't intend to name names in my column. Thanks in advance!