Author Podcasters - Guest-Pitch Best Practices for Book Marketing

I love talking to people on my Author's Edge Podcast. And I love being on other podcasts when I can serve their listeners. But the ODDEST, IRRELEVANT PITCHES have come my way ever since the podcast's been charting on Apple in Marketing, Self-Improvement, and Arts in the US, Canada, and more. Just this week, the pitches include: - a THC and hemp product company, wants to talk about how hemp makes a great brand collab in pickleball tournaments (what?!) - a personal injury law expert - a pitch addressed to [Name Here] - guess they were too busy to know my name - a pitch on scaling with no verifiable details, website or social media links and no contact info. Just weird. Your pitch should include: 1. How You can serve their listeners - 2. What specifically you can share - at least 2 ideas of information, method, resource, inspiration - and how that relates to what their listeners want or need 3. A recommended "Title" of the 2 ideas above 4. Details that are verifiable... website, social links, 5. Details of how you will promote the podcast - your email, newsletter, social connections / followers, website My criteria: Be in service to my listeners -- who want practical tips and strategies to build their visibility, establish and grow their brand, write the right book, manage their successful book launch, position themselves, become a paid speaker, expand their opportunities, build their business or make a career pivot. Simply put: Book Publishing and Marketing Tips for Authors and people who want to get published and make sure their work matters. Recent examples of valuable episodes are: - Author Branding with Heidi Yarger - Traditional vs. Hybrid Publishing with Trena White, of renowned publisher Page Two I'd love to hear from you - or to come on YOUR podcast. If you need more help pitching podcasts, the fine folks at PodMatch and Alex Sanfilippo are your first step.