B2B Tech & Software Sales Reps & Leaders - Real Customer Deal Lessons

Calling all B2B tech and software sales reps or leaders! I write for The Follow Up, a newsletter for over 40,000 B2B sales professionals. I’m looking to interview people in tech and software, especially SaaS, cybersecurity, AI, cloud, and data, about a real customer deal that taught them something. How did you start the conversation? Who had a say in the decision? What almost stalled the deal, and what helped move it forward? I want to share the real story and practical lessons other sales professionals can use. It’s a relaxed 20–25-minute conversation. No confidential customer details needed. If you're interested in sharing your experience, send me a DM or comment below with your role and a little about the story. Feel free to tag someone who’d be a great fit, too!