Bartenders & Judges Needed for Cocktail Competition Insights
Over the years, I've been involved with A LOT of beverage competitions - global, national, regional. Competitions were getting better and better, but over the last couple of years, I've experienced some painfully awkward ones.
I've pulled together some of the biggest tips, lessons and strategies I've learned in this piece: "The Top 10 Rules of Running a Cocktail Competition (Without Burning Bridges."
This one is for brands, spirits companies, and hospitality folks who want to do it right. And, if you are a Bartender or former competitor or judge, I'd love to hear your take and some of the biggest missteps you've seen or lessons you've learned.
Working on a Part 2 for Bartenders - Top Ten Rules on Winning a Competition.
#Hospitality #Bartending #SpiritsIndustry #BrandStrategy #EventMarketing #CocktailCompetitions #
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