The brand trip as we know it is dead, but that doesn't mean creators and influencers shouldn't be tapped for them any longer. People don't want to see luxurious, out-of-touch brand trips to far-flung locales or watch influencers sit around a (farm-to-)table jawing about generative AI.
What does a brand trip look like to you, as a marketer, a brand, a creator, in 2026 and beyond?
I want to hear your take! DM me or email me, [email redacted]!
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