Brands Using AI Photos & Videos - Would You Do It Again?

🎙️ Call for sources 🎙️ One of the most recurring conversations I've had this year is whether brands should invest in using AI for creative content. Is it efficient? Does it drive conversion? Or does it kill brand integrity, and give potential customers the creeps? We saw REI get some backlash recently for ads that appeared to have two sets of handlebars. At the same time, some companies might be churning out more content than they could otherwise and find that that's good for business. I'm looking to speak to brands (no platforms or vendors, please!) who have experimented with using AI to make photos and videos and lived to tell the tale. Would you do it again? Why or why not? Is it part of your new content creation strategy, or was it a one-and-done experiment? Drop a comment, send a DM or email me at [email redacted] if you want to get into it!