Colour Analysis Expert for Content on Colour Season Method

Looking to speak to an expert Hope this is allowed. I work in Digital PR and am seeking an expert I can quote in a piece of content about colour analysis that I’ll be outreaching to international media outlets. Looking to speak to someone who can offer expert comment on the ‘colour season’ method of analysis, please. What does ‘soft summer’ and ‘dark winter’ really mean to a complete novice?! This method is growing in popularity on TikTok/Facebook/Reddit, so I’d like to know, in layman’s terms: How does the colour season analysis system actually work? Why is it so popular? How useful are things like TikTok filters for conducting your own analysis? Why are they/ aren’t they useful? How can you best shop for your specific ‘seasonal’ palette? What tips and tricks do you advise? How can people harmonise their home with their colour season? You’ll notice from the spelling that I’m in the UK, but experts can be from anywhere: the piece will go to media internationally. Please do send me your answers (plus any additional insight you have on this method) along with the full name and job title of the expert. I’ll quote you by name and include a link to your website/primary social media in the press release. I can’t guarantee coverage, but that’s the goal! Email me at [email redacted] if interested! Thanks!