It’s that time of year again – The Business Travel Magazine's Top Trends for 2027 – and I would like to hear your biggest (and most interesting) business travel trend predictions for 2027 and beyond.
Importantly, I also want to know what each trend means for travel managers/travel buyers - ie how they should prepare, respond, what impact it will have on them, their travellers, their travel programme, their priorities, etc.
I'd love to hear from as many of you as possible, so please PM me (DO NOT share as a comment here) with a maximum of TWO trend predictions by Friday October 23rd.
150 words maximum for each one please.
They must come from a named person - ie you, or a person in your organisation. Full name and job title please.
Please don’t just say ‘more use of AI’ or ‘stronger focus on sustainability/wellbeing/cost’ – be more specific. And, just to reiterate, you MUST say what the trend means for travel managers/buyers – good or bad.
The trends report will be published on Wednesday November 4th (or possibly Wednesday November 11th depending on how long it takes me to sift through!) on our website https://lnkd.in/eGKXXPpT and in our newsletter.
Please note, I'm afraid we won't be able to include everybody, so please don't be disappointed if your trend isn't included this time, and please don't contact me afterwards to ask why 🙏
Thanks everyone
Kirsty Hicks GBTA | Global Business Travel Association ITM | Institute of Travel Management The BTA
The Business Travel Magazine
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