Sports Industry Pros - Women's Sport Revenue Gap

A quick update following on from my last post about The Commercial Dept., the platform I started on the side. Our latest post is out: "Women's sport is booming. So why is the gap still huge?" We look at the records being broken, the athletes and brands changing the game, and the numbers that show how far there still is to go. Women's elite sport is set to pass $3bn in revenue for the first time this year, but that's still only about a third of what the Premier League makes on its own. We also set out what needs to happen to close the gap. Why did I start it? I've always loved the business side of sport. I wanted somewhere to break that down in a simple, honest way, and to shine a light on the people who make it happen. It's a passion project I'm building alongside my career. That's why I launched Inside the Dept., our feature series with people working across the industry. We've got some great people lined up to be featured soon, from all levels and all corners of sport, because every story matters, not just the ones at the top. If you work in sport, whether in partnerships, marketing, retail, wholesale, brand or anything in between, I'd love to hear from you. Whether you'd like to be featured, have an idea for a topic, or just want to chat, please drop me a message. Thank you to everyone who has supported it so far. Plenty more to come. 🙌 #SportsBusiness #Partnerships #SportsMarketing