Content Strategists & Agency Leads - Content Fixes Agencies Miss

Looking to cite examples for an article containing this secret many don't know -- Content Production and Business Side Inclusion Very High Level Breakdown https://preview.redd.it/l6gok9dm0t6h1.png?width=1080&format=png&auto=webp&s=6978899c1be377744593f68401d70981a260c82b Most agencies understand little about what companies should fix in content, conversely companies can’t clearly explain to agencies what they want fixed. The story will be the same in-house. Anybody who can share more insights into the fixes. What have you done, seen? What do you follow? Examples?